Showing posts with label competitor social media. Show all posts
Showing posts with label competitor social media. Show all posts

Monday, February 1, 2010

How to Set Up an Account on Facebook

How to Set Up an Account on Facebook

By Hannah Miller

Posted by Manny Sarmiento - nmx2.com

If you are setting up a Facebook account for the first time, follow these steps and tips to get started:

* Setting up a personal Facebook account

1. Go to facebook.com. You will see a page asking you to either log in or sign up. Fill out the four fields under the Sign Up heading: First Name, Last Name, Your email address, and a password.

* Tip: Many of your friends who are trying to find your profile on Facebook will search for your name, so include the your maiden name, nick name, etc. if you want to make it easy for your old high school friends and colleagues to find you.

* Tip: Put your middle name after a space on the first name field, especially if many people know you by your middle name. Put your maiden name before your last name, using either a hyphen or parentheses.

* Tip: Use an email address to which you will want Facebook updates to be sent. Also, this will be your contact address that friends can see on your profile.

2. Select your gender and date of birth. You need to give your actual date of birth to comply with Facebook guidelines, but if you want to hide that information from your profile, you will have the option to do so later.

3. Click "Sign Up". You will need to type the characters given on the following page to ensure that you are not an automated software program (they can't read the letters in the picture). Click "sign up" again.

4. You now have an account! Now all you need to do is finish your profile and find your friend's profiles and link to them (this is called adding someone as a friend). Facebook will offer to find friends for you, by searching through your email contact list. If they find a Facebook account associated with an email address on your contact list, they'll list the profiles for you so you can add them as friends. To do this, you need to give Facebook your email password that you use to log into your email account to give Facebook access to your email contact list.

If you choose to allow Facebook to find friends for you, type your email password and click "Find Friends." Facebook will not store your password, so you don't have to worry that Facebook will go through your emails.

If you don't want to give your password, or if you don't care to search for friends, just click "skip this step."

5. The next step will ask you to provide your high school, college, and work information to help friends find you. Again you may skip this step if you wish.

6. The next step will ask you to upload a profile picture. You don't have to do this either, and you can load any picture other than one of you if you wish. Again, this will help friends find you when they are searching for people with your name.

7. Now you will be taken to a page with more options. You should be able to navigate through the options fairly easily. You can refer to the help section if you have questions. Be sure to check your email, to confirm your Facebook account and start getting notifications from Facebook! You're ready to start finding and keeping up with friend, load photos, play games, and much more! Start exploring-there's a lot to discover!

Written by Hannah Miller, Director of Online Marketing and Customer Service Rep, Copper.net.

Copper.net is a nationwide Internet Services provider that is all-American owned and operated. Call today, 1-800-336-3318 or sign up online. Check out my blog for this and more great articles! http://www.copper.net/wire

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Friday, January 15, 2010

The Secret Social Media Seminar

The Secret Social Media University Seminar

What is your online business dream?

Do you visualize yourself making piles of cash doing what you love?

Can you imagine heaps of traffic coming to your site and buying your product?

You aren't alone.

Millions of people would like to do the same.

And many of them are very serious about succeeding.

So what would you do to succeed?

I am a huge fan of seminars and conferences. In fact, I recommend people kick off their online business by going to a conference or hands-on workshop. It's the best way to minimize mistakes and maximize your start.

If you were going to a conference, who would you want to learn from?

Imagine this "dream-team" lineup...

Mark Joyner
Armand Morin
Jeff Walker
Marlon Sanders
Mike Koenigs
Brad Fallon
Kristopher Jones
Ray Edwards
Dave Taylor
Perry Marshall
Rich Schefren
Mike Filsaime

What would you pay to receive Internet business instruction from this incredible group of instructors.

I know people would pay thousands to receive advice from these people!

Now imagine this...

All twelve together in one place...

... for two weeks

... with NO pitching any of their products

... with up to two hours of brilliant Internet marketing insight on the topics of branding, copywriting, viral marketing, business building, viral videos, traffic generation, social media and more!

Let's face it. If you missed out on this opportunity for even $2000 you would question your own seriousness about your business.

Now I've got some good news and I've got some bad news.

First, the bad news...

The seminar has already taken place.

And not only can you NOT buy a ticket to this serminar, but you never could!

In fact, NO ONE could buy a ticket to this seminar.

It was INVITATION ONLY.

The twelve contestants for my award-winning reality show, The Next Internet Millionaire, were invited to participate in a closed-door seminar from the brightest and best minds in Internet marketing.

They were treated to hour after hour of actual, practical Internet marketing advice that was invaluable.

No one else got to participate. If you weren't a contestant, you didn't get to listen in.

Now here's the good news...

You are NOW invited to enjoy the very same teaching that the contestants on my show did1

In fact, all twelve sessions have now become available in a new online digital format for INSTANT viewing!

The Secret Classroom

This twelve-video package is worth thousands of dollars. There's no question about it.

And up until now, our customers have gladly paid up to $497 to receive a DVD set in the mail containing all twelve sessions.

But now, for the first time ever, you can get INSTANT ACCESS to the entire Secret Classroom series online for less... MUCH less.

The Secret Classroom won't cost you thousands of dollars.

Hours of incredible instruction from Armand Morin, Mike Filsaime and the others won't even cost you $497.

If you go to this site right now, I am going to give you access to a seminar SO exclusive that you couldn't buy a ticket to it for JUST $47!

That's all!

If you are serious about your internet business, you should go right now and begin watching these videos right away.

You will not find this content anywhere else.

And while there are never guarantees of success in anything in life, I believe acting on the information in these videos will put you one step closer to being... the next Internet millionaire.

Go now and get unlimited access to The Secret Classroom.

The Secret Social Media Classroom
Click Here!

Be sure to leave your comments below.

Thursday, December 10, 2009

Why Do Social Media?

Why Do Social Media?
By Katie Colbourne

Over the last 6 months or so people keep asking me 'what is social media', 'how are you using it' 'why do it, 'what exactly is your job?'. I will (hopefully) try to give you a brief introduction to social media, some tips and why companies from big conglomerates right down to small businesses should use it.


Social media is online conversation. It's the 'new word of mouth' - Conversations that were previously happening offline are now happening online in 'viral ecosystem' type communities. Viral is the keyword here as if a topic is provocative/ interesting enough it can spread online like gossip in a small town - this is what we call Digital Interaction. You've probably all heard of Twitter, Facebook, Linked IN, Flickr, YouTube etc right, and if not ... WHERE HAVE YOU BEEN??? On social terms these communities allow us to interact with friends, catch up on the latest news, see whose flying high, who really isn't and generally have fun interacting online. In marketing terms, these are all potential goldmines.



If you put it into perspective; Facebook for example now has a user base that if it were a country it would be the fourth most populated place in the world! Just this week it was announced that Facebook now has surpassed 300 million users across all demographics AND is now making enough money to cover its costs. These are stats that you can no longer choose to ignore. So what would I say to a company whose competitor is doing a lot of social media, but they see it as a waste of time as they are lucky enough in these times to have a huge budget for mainstream advertising?



I would say break away from the old-school advertising 'shout our message the loudest' model and do it. Consider that the average person is exposed to over 3000 advertising messages every day. 1. Consider that messaging and interaction is no longer one-way it is multi-directional amongst all stakeholders. So why invest all that surplus cash, when most people will ignore your message, your message will be too mainstream and you can reach a much more targeted audience DIRECTLY online through conversation at a much cheaper cost and at real-time? ROI is high with social media as the only cost is human capital.



Social Media has evolved marketing, with a new 'communications model'. Today customers want more; they don't just want an information feed, they want interaction and acknowledgement from brands. When they buy products they like to buy into the whole brand, this is particularly true amongst our future generations, the millennials, of which 96% have joined a social network.



2.Don't ditch traditional methods completely as Social media is a compliment not a replacement and compliment really is the operative word here. There's a need to use social media to support existing messaging not replace it completely.
Using it is about being clever. Once you join you have to realise that you are no longer in control - you have to relinquish control - now this is where people get scared, but it works. There tends to be a lot more respect for brands who are on social networks opposed to those who aren't.



But first you need to listen, only then should you participate and interact and then engage your customers. You can't just use social media to blast out your messages you have to talk to them about what they want to talk about and be honest. You can of course use social media to sway/influence conversation but you need to realize that honesty is the ONLY policy in social media and if you are too corporate or pushy you will put people off.
Some brands have official communities and accounts as this can be quite a good way to try and tie in all conversation, keeping it on track and preventing profanities.



"But how can it really benefit my business??" I hear you ask ....
• Facilitates conversations between all stakeholders - providing direct connections
• Targets those consumers who have moved away from traditional media
• Provides behavioural insight and innovation through connections
• Multiple profiles - leads to organic growth amongst search page rankings
• Increases brand profile / reach



How have we benefited from social media?



Social media has opened up many new opportunities for us that previously we wouldn't have thought possible. We have had interest from new markets and started dialogues with people who are potential partners. We established our own Twitter page around five months ago and were amazed at the amount of interaction almost straightaway. Today Twitter is one of our top referral sites, not only to our own website, but also for campaigns we have worked on. By maintaining interaction levels you constantly keep your customers/target audience engaged, bringing you ever closer to your customers first hand.



It is early days however, and at the moment we are looking into ways to try and quantify social media into real ROI for our corporate clients as we're constantly hearing 'conversation is great but where's the value?' - this is where as professional marketers we need to see and tangibly demonstrate the grey - it isn't just black and white anymore.
So ... it is here to stay, it's not a fad, it's a fundamental and undeniable shift in the way we communicate with current customers and potential customers, so don't get left behind! Even the Government are on Twitter and if Barack Obama used social media to get to the White House3, we can all use social media to reach out to customers.



Footnotes
1. Shenk, David. Data Smog - Surviving the Information Glut. HarperEdge, 1997.
2. The National School Boards Association. Simply-speaking.blogspot.com. http://simply-speaking.blogspot.com/2007/08/social-networking-in-education.html
3. Brooks, Rich. What Businesses Can Learn from Barack Obama's Social Media Strategy. Jan. 30th, 2009. http://www.fastcompany.com/blog/rich-brooks/social-media-strategies-small-business/what-businesses-can-learn-barack-obamas-soci




Article featured at: http://www.OnlineMediaAnalyst.com

Katie Colbourne advises clients on how to integrate complex social media reputation planning into their marketing strategy through the use of extensive background media research and knowledge of emerging media. Prior to this, Katie worked client-side for Toys R Us across their advertising and marketing departments, working on various targeted DM and PR campaigns, national press media planning and advertisements as well as the TV commercial core-brand messaging.



Article by: Katie Colbourne

Social Media Executive

Volume Group Ltd - http://www.volume.co.uk

If you want any further information, or tips or advice, contact me using the any of the options below.

Twitter @VolumeGroup

katie.colbourne@volume.co.uk



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